great bull-posts incite this fear of missing out. even deeper, they have an inevitable, confident energy to them. they highlight outlier moments & experiences.
and the best of the best become bigger than the single post. they create a new catchphrase, or coin a new bullish one-liner. they create a story for why this thing will be the biggest thing in the world and it’s obvious.
the daily bullpost
videos
the thesis
statistics
People love stats & statistics, especially when they highlight positive outlier moments.